I have been thinking a lot about dreams. You know the ones I mean. The ones that drove us to achieve something. Remember? For example, "my dream is to play professional football" or "my dream is to be a famous architect" or "my dream is to be as famous as Tom Cruise." Now if you... Continue Reading →
Write the Future…
For the 2010 Football World Cup, Nike commissioned an advertising campaign with its greatest football stars. This was a fantastic piece of creative work, but the slogan, "write the future" was the clincher. Those words alone remind us that just like every one of those players on the field, we "write the future" everyday. Think... Continue Reading →